In late breaking news, Skittles has removed Twitter search from their web site and instead put Facebook as the #1 social network to apear when the site first loads. I would assume due to the number of Twitter users taking advantage of the fact that any mention of Skittles in Twitter would appear on their web site including positive and negative sentiments. The age old question of do you do post or pre-moderation. In this case, they should of used the Twitte api, filtered the keywords, and displayed the appropriate content. Or just show a graph of the number of mentions instead of the actual keywords. What are your thoughts on this? Let me know.