Posts Tagged ‘mobile apps’

The new frequent diner card now on your mobile phone

Check-in

Offering incentives when you engage with a brand is not new. It has been happening since the Middle Ages when Kings would give gold coins to those that brought him letters from the battlefield. These days brands are trying to use the mobile phone to engage with customers.  One particular service that I believe is the buzz of 2010 is check-in services like Facebook Places, Foursquare, and Gowalla (I’m sure there are others please list them in the comments below.)  Any venue you go to, you take your cell phone out of your pocket/purse (ignore your friends or SO) and check-in…com’on all geeks like me do it.  First it was all about telling the world where you were (scary), then it was about becoming the Mayor (for whatever reason) and now it is finally making sense – venues/brands now provide incentives once you check-in.  Whether it is a free appetizer at a restaurant or perhaps 10% off at a clothing store, these are what real consumers are asking for.  It’s almost similar to the frequent diner card where if you get 10 stamps you get a free drink, now instead of a paper card it is eco-friendly via a mobile app.

Foursquare has had the ability for businesses/venues to add incentives for a while now. I haven’t used or received any myself because most places I check-in too aren’t as geeky as me. My friend Cory Fossum from Fossum Creative had a few thoughts on Facebook Deals which was just announced.  Listen to the video below by Cory and comment on where you think this technology and potential consumer adoption is going.

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My Top Free Android Apps on the Android Market

Droid

Been downloading apps via the Android Market and here are my top 5 so far:

  • The Weather Channel – I have Cupertino, Pebble Beach (my wedding location), Albany (Oregon), and Papeete (my honeymoon location).  Really easy to a city and brings in the most recent weather data as well forecast for the next 36 hours or 10 days. One thing I wish it had was photos from that location – why not pull the most recent Flickr photos with that location?
  • Last.fm: Stream your favorite music over the 3G network.  setup is simple and all done via the phone. Up and running within a f ew minutes.
  • Wine-by-the-bar: Scan my bottles at home and at the restaurants so I can keep track of what I’ve been drinking and my notes/rating
  • Meebo: great web-based IM chat client now on mobile. Login in to multiple chat clients including Yahoo! Messenger, AIM, Gtalk, ICQ, Jabber, MSN, MySpace, and Meebo itself.
  • myAccount by T-Mobile:  I can see my current activity, bill summary, and pay directly from my phone – awesome! Now only if the iPhone had this at release then you wouldn’t have seen those 1000 page bills from AT&T.
    T-Mobile MyAccount

Well those are mine since the past week. What are yours? Post a comment on this post or hit me up on twitter @djksar.

-Randy
#android fan & idea generator
http://twitter.com/djksar